A lot of communities for niche multiplayer games I play will select a day of the week where everyone who participates will play the game around the same time on the same day. Since MBTL seems completely dead most of the time (at least on console), it would be a good idea to do this if it hasn't been done already.
(If somehow this hasn't been done, I guess this thread can be repurposed into an event discussion and be renamed "[day of the week] MBTL" or whatever.)